The Hop - A Marketing Podcast

The Hop is a podcast designed to help small and medium business owners and marketers stay relevant in the ever-changing marketing landscape. We’ll help guide you with tips & tricks, the latest insights, and interviews with our staff and other experts in the field.
Episodes
Episodes



Tuesday Apr 23, 2024
Optimising Your Social Media Advertising
Tuesday Apr 23, 2024
Tuesday Apr 23, 2024
Dive deep into the world of social media advertising on the latest episode of The Hop! Join Matt and Sam as they uncover the secrets to crafting successful social media campaigns, cutting through the noise, and making your ads stand out. Plus, learn expert tips on leveraging Facebook Lead Forms to boost conversions and drive results.



Tuesday Apr 16, 2024
Unlocking the Power of Influencer Marketing
Tuesday Apr 16, 2024
Tuesday Apr 16, 2024
Tune in to the latest episode of The Hop with host Matt Taylor-Farrington as he sits down with micro influencer Karlee (@karlees_journey). Together, they delve into the world of influencer marketing, discussing why businesses should consider engaging with influencers. Don't miss out on valuable tips for businesses to maximise their partnerships with influencers!



Thursday Mar 21, 2024
Using Call to Action Advertising For Radio
Thursday Mar 21, 2024
Thursday Mar 21, 2024
Join Matthew from Purple Bunny Marketing on the latest episode of The Hop! This week he's joined by Kira from River 94.9 and they dive into using Call To Action Advertising for radio and how to use it effectively.



Friday Mar 15, 2024
Unlocking the Web: Navigating Websites and Hosting
Friday Mar 15, 2024
Friday Mar 15, 2024
Join Matthew on this week's episode of The Hop as he sits down with Jamin from Conetix to delve into the world of Websites and Hosting. Tune in as they explore fundamental questions like what hosting entails, the spectrum of web hosting costs, and the critical factors to consider when selecting a web hosting provider. Whether you're a novice or a seasoned pro, this insightful discussion promises to shed light on key aspects of managing your online presence.



Friday Mar 08, 2024
Get Your Socials Hoppin': Trends, SEO Hacks, and Authentic Content!
Friday Mar 08, 2024
Friday Mar 08, 2024
Dive into the digital realm with Matthew on this week's episode of The Hop! Joining him is Nick from Purple Bunny Marketing as they explore Facebook's 20th anniversary, its enduring appeal, and the power of hashtags in SEO. They also unravel the essence of authentic non-promotional content. Tune in for insights, trends, and a vibrant discussion! ✨



Friday Mar 01, 2024
Social Media Ads - Meta Pixel & Remarketing
Friday Mar 01, 2024
Friday Mar 01, 2024
Join Matt in the latest episode of the Hop as he is joined by Samuel a Social Media Guru to discuss Meta Pixel, Remarketing and Look a Like Audiences.



Friday Feb 09, 2024
Whats Trending In Radio for 2024?
Friday Feb 09, 2024
Friday Feb 09, 2024
Join Matthew from Purple Bunny Marketing on the latest episode of the Hop talking with Kira from River 949 Radio about what's trending on Radio in 2024.



Tuesday Jan 30, 2024
Social Media: What’s Trending for 2024
Tuesday Jan 30, 2024
Tuesday Jan 30, 2024
Matthew is joined by Nick from Purple Bunny Marketing to discuss what's trending in Social Media for businesses in 2024. They discuss the rise of AI and how it will help with social media content creation, what's happened to Threads, should businesses be engaging with influencers and more!